Gallipoli is a special place for many people around the world and in particular for Australians and New Zealanders, whose ancestors fought in the Gallipoli Campaign during World War I. Search interest for [gallipoli] in New Zealand has doubled in the last month, as New Zealanders look for more information about our history.
Gallipoli is a special place for many people around the world and in particular for Australians and New Zealanders, whose ancestors fought in the Gallipoli Campaign during World War I. Search interest for [gallipoli] in New Zealand has doubled in the last month, as New Zealanders look for more information about our history.

Even if you are not able to make it to Gallipoli in person this year, you can still experience its historical significance by learning about the events and the people, and exploring more than 80 locations on the Gallipoli Peninsula online. The Street View Trekker was brought to Turkey for the first time, so you can now virtually explore 360-degree online imagery of locations including the Lone Pine Cemetery and Memorial, Chunuk Bair, ANZAC Ceremonial Area and a number of other historic sites.

Lone Pine Cemetery and Memorial
The Nek Cemetery
Helles Memorial
Hill 60
You can also view new exhibitions and over a hundred unique photos, documents and artifacts that have been added to Google’s Cultural Institute to mark the ANZAC centenary. Among the many artefacts shared with the Cultural Institute by our partner museums are images of the shipwreck of the AE2 submarine, the drawings of Captain Hore, and paintings by Australian artist George Lambert.
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You will find first-hand sketches by wartime artists and photos from the collections of the Australian War Memorial, Art Gallery of New South Wales, Australian National Maritime Museum, and State Library of New South Wales, among others.

We worked with the General Directorate for the Historical Sites of Gallipoli and Dardanelles Battles of the Ministry of Culture and Tourism of the Republic of Turkey, the Commonwealth War Graves Commission, and the Embassies of Australia and New Zealand, to collect and release this imagery on Street View and publish a new image and exhibit archive on the Google Cultural Institute and we’re grateful for their help.

Posted by Anthony Baxter, Software Engineer, Google Australia and New Zealand

As we flagged in February, we’re making a change to our search rankings, to include ‘mobile-friendliness’ as one of the many criteria we use to rank search results.

There have been a few misconceptions flying around about this change, so we wanted to clear them up.
As we flagged in February, we’re making a change to our search rankings, to include ‘mobile-friendliness’ as one of the many criteria we use to rank search results.

There have been a few misconceptions flying around about this change, so we wanted to clear them up.

  • Firstly, mobile-friendliness is just one of 200 signals that we use to determine the ranking of results.
  • Sites that aren’t as mobile-friendly as they could be won’t disappear. In fact, they may still rank highly if they contain great content that people really want.
  • And again, just to be really clear, this is just for mobile results.

Why are we making this change? Well, we’ve all experienced bad mobile sites. Miniscule font, links that require Tinkerbell’s tiny fingers to click, or a sideways scroll that last for ever and ever and ever and ever. Which is a real problem, because mobiles are increasingly how we access the internet. The vast majority of Kiwis now have smartphones, and we use them daily.

Bad sites are bad for business too: visitors abandon websites that aren’t mobile friendly at higher rates. Research shows 74% of people say they are more likely to return to a mobile-friendly site. What does ‘mobile-friendliness’ look like? Check out the image below.



The good news is that creating a mobile-friendly site doesn't have to be expensive or time-consuming: it can be as simple as adjusting website settings or picking out a design you like. Even if you opt to fully redesign your site, a small business website with 10-20 pages could be completed in a day or so.

Webmasters can check if their site is mobile-friendly by examining individual pages with the Mobile-Friendly Test or checking the status of the entire site through the Mobile Usability report in Webmaster Tools.

In the two months since we announced this change, we’ve seen a 4.7 percentage point increase in the proportion of sites that are mobile friendly, and we hope to see even more in the coming months.

The web doesn’t stand still, and mobiles have been around for eight years. Kiwis deserve to get the best out of the internet, however they access it. These changes are designed to help with this.

 Posted by Lisa Bora, Head of Mobile, Google Australia/New Zealand